Content Creation
On this page, you will find the content I have created for my various positions on my resume, including:
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Content/collateral (i.e., product solution guides, manuals, printed programs, etc.)
For more information about any content on this page, please contact me by clicking the button below.
Webinars
1 / Leveraging UKG Through Mergers & Acquisitions
A thought-leadership webinar focused on helping organizations navigate the people, payroll, and workforce challenges that arise during mergers and acquisitions, with a focus on leveraging the UKG Workforce Operating Platform to streamline integration, ensure compliance, and align global workforce strategies.
My Role: Led end-to-end webinar development and execution, including:
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Creating the full presentation deck and narrative talk track
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Identifying and aligning product demos to key M&A use cases
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Coordinating cross-functional speakers and external subject matter experts
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Supporting campaign promotion, including email marketing and registration messaging
Impact & Results:
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200+ registrants with 64% attendance rate
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Generated 8 high-intent leads that converted into sales opportunities
Audience & Strategy
Targeted HR and Operations executive leaders at enterprise organizations (cross-vertically) undergoing mergers and acquisitions, with a focus on stakeholders responsible for workforce integration, compliance, and system consolidation.
Positioned the webinar as a thought-leadership experience with mini demos of three different solutions, addressing unseen people-focused challenges such as losing key talent, disrupting operations, and eroding trust during periods of organizational change. Content and product demos were strategically aligned to showcase how UKG supports seamless workforce strategies for aligning people, processes, and technology to minimizes disruption during M&A transitions.
2 / UKG Rapid Hire in Action: Optimizing Frontline Staffing in Manufacturing
A solution-focused webinar highlighting how manufacturing organizations can address frontline labor shortages and high-volume hiring challenges using UKG Rapid Hire, with an emphasis on accelerating hiring, improving candidate experience, and enabling operational efficiency at scale.
My Role: Led end-to-end webinar development and execution, including:
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Creating the full presentation deck and narrative talk track
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Identifying and aligning product demos to frontline hiring use cases
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Coordinating speakers and cross-functional stakeholders
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Supporting campaign promotion, including creating email marketing, registration messaging, and follow-up resource
Impact & Results:
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250+ registrants with 55% attendance rate
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Generated 12 high-intent leads
Audience & Strategy
Targeted HR, Talent Acquisition, and Operations leaders in manufacturing organizations responsible for high-volume frontline hiring.
Positioned the webinar as a solution-driven experience, addressing urgent challenges such as labor shortages, high turnover, and time-to-hire pressures. Content and product demos were strategically aligned to highlight how UKG Rapid Hire streamlines hiring workflows, improves candidate experience, and enables faster, more efficient staffing at scale.
Content
Website & Webpages
Created the messaging and copy for the manufacturing industry pages on UKG website. This is a child page that fall under the manufacturing parent page that resonates with life science manufacturers (i.e., pharmaceuticals, biotechnology, medical device manufacturers, contract research organizations (CROs), and contract manufacturing organizations (CMOs)).
Articles & Writing Samples
eBook: Modern Manufacturing, Smarter Workforce: Turning Time and Pay into a Competitive Advantage
This eBook, co-developed by Yuval Saias of UKG and analyst Pete A. Tiliakos of Payroll Influences, shows how multinational manufacturers can boost productivity, ensure compliance, and realize the strategic impact of digital transformation by integrating time and payroll with AI, modern technology, and predictive analytics.
